Gift
When we open the door, give a compliment or literally gift an item, it’s a gift if it’s sent without expectation.
But the moment it’s loaded with expectation it stops feeling like a gift, and feels more like an unsolicited emotional transaction.
When we frame our creative work as a gift - without expectation - it’s easier to weather a poor response. It was a gift.
But the irony is, we enjoy reciprocating gifts more than completing transactions.
Keep gifting.