Social media
Every tool can be used and misused.
A hammer can be used to build a home, and also murder a family.
Social media is a tool to bring attention to the creator and disseminate value. The healthiest creators use it as a tool to amplify the value they already bring to the table.
On the other hand, social media has also been misaapropriated as a status symbol as its primary purpose.
In which case, we observe many focus on polishing the tool without using it to bring value to their audience.
And that is a backwards way to spend ones precious time, energy and money.
Value precedes status.