Clarity

Here’s the thing about every idea that enters your track.

They are all characters entering a room with something to say.

Aimlessly introducing many different characters in one track often makes the space feel cramped rather than exciting.

So artists with clarity, punch and conviction use fewer ideas but give them more depth, than pile on shallow characters who don’t have much to add to the conversation.

Clarity is giving less more.

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Hype

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Lean